In this issue - Perfect timing for sales calls
Rich Enterprises, Inc provides marketing services to companies seeking new business growth. Our services help companies increase their sales pipeline with new prospects and long term customers.
Our services can include appointment setting, lead generation, and business development through cold calling telemarketing.
Perfect Timing for sales calls
Most sales people will tell you that timing is the utmost important when making sales calls. When is the best time to contact the company you are interested in doing business with? Take a look at the type of business you are contacting.
When is the best time to contact the company you are interested in doing business with?
Here are a few tips to discovering the best time to call:
1. Observe daily and weekly cycles. Most business people go through a consistent weekly cycle. More companies have their weekly staff meetings on Monday morning than any other time of the week. If you call on Monday morning, you are most likely to receive voice mail or find the person you are calling unavailable.
2. Business cycles. Many companies measure their results on a monthly basis and make changes only during budget sales cycles.
Find out the prospects sales cycle and make notes if they purchase or make changes to products or services as needed or only once a year and quarterly.
If possible, try to find out the perspective companies internal sales schedule to avoid calling when people will not be available.
3. Call during odd hours. Most decision makers may work extended hours that are typically not the 9:00-5:00 schedule. Try calling before 9:00 and after 5:00, or during lunchtime to reach your contact. Sometimes they will be working before and after the clerical staff therefore; taking their own calls.
4. Ask the best time to call. Always ask when calling "When is the best time to call?" This gives you pertinent information to keep on file for future business with this company.
Some organizations take sales calls on certain times and days of the week. Gathering this information will be beneficial for future business.
For many types of business, there is a natural cycle to the day that defines when they are most busy, serving their customers.
Your cold calls will be much more successful if you identify the peak and slack periods of the day/month/year for the businesses you call on, and call only during the slower times.
Do you need help reaching decision makers for your marketing campaign?
Contact us to provide appointments with key contacts to increase your sales pipeline (888)443-5247.